Company Toledo at the forefront of sports graphics
GPRS and its TruePoint laser division have completed approximately 80,000 projects over the past year that combine fantasy and reality to create immersive 3D graphics for fans.
TOLEDO, Ohio – Toledo-based Ground Penetrating Radar Systems, (GPRS) which uses scanning technology for things like lead detection in pipes, is the largest company of its kind in the country for 21 years.
However, over the past 11 years they have added by TruPoint laser technology to potentially forever change the way fans watch the sport.
Since then, the company has been involved in adding virtual elements to sports broadcasts.
The company is headquartered near Monroe St. in western Toledo. Nationally, they have grown to employ approximately 700 employees.
Laser Scanning Director Ryan Hacker said that in addition to the other services offered by the company, his team wanted to add an extra element of interaction for sports fans.
“For the fan experiences, we’ll scan a stadium. There’s a company that will then take that data and add virtual elements that they can show to fans on TV and fans in the stadium who can see it live on the jumbotrons,” Hacker said.
He said the company gets involved about a month or two before the project officially goes live, when it takes a few days to scan what it needs to generate a 3D model. A few weeks later, the finished product is ready for presentation.
The company has completed around 80,000 projects over the past year, which Hacker calls an impressive list.
“The Baltimore Ravens had a crow flying around the stadium, which everyone could see. So the reason laser scanning is involved is because they want the virtual objects to interact with the physical objects in the real world,” did he declare.
They even teamed up with the Carolina Panthers, Houston Texans and were part of the NFL playoffs partners with Nickelodeon to create an interactive on-pitch slime experience.
TruPoint’s projects are not limited to football. They have also used their technology in baseball stadiums, football fields, golf courses and racetracks. Their scans have even been used in video games, which Hacker says is the future.
“I think we’re just seeing the culmination of this, I think it’s going to really expand all the professional sports teams [that] are exploring what they can do to make this experience more fun and unique for their fans,” Hacker said.