A creator whose illustrations spread smiles and nostalgia

Love it or hate it, you can’t ignore instagram! A platform open to different talents and content ranging from art, travel, food, fashion to lifestyle and much more. Well if you want refresh your flow and mood, then you totally need art inspiration. One such creator who maximizes your laughs with her content is Christine Furtado, an illustrator and animator who always achieves perfection through her style and finesse. Read on to learn more about her and get your daily dose of color and creativity!

About Christina Furtado aka Potatoface

As a child, the world of cartoons intrigued Christina a lot, but making a career out of it was a far-fetched dream for her. She started her career as a corporate employee, but confinement was her turning point as she rekindled her passion and love for cartoons. She went back to animation and illustration and never looked back. Today, as a young artist, she spreads smiles, laughs and nostalgia through her content which covers a wide genre of topics ranging from humorous videos to those that take us back in time and make us admire the beauty simple things. But the one thing that stays constant in all of her videos is the authenticity she puts into all of her projects.

We had the opportunity to learn more about Christina…

1. How does your content stand out and what connects it to your audience?

When I first started creating animations, I only focused on comic pieces. “Turture” was my first hit comedy video that I never thought would reach over 90 million hearts. I enjoyed recreating works by popular comic artists like Kusha Kapila, Ashish Chanchalaniand Niharika NM. People really liked and appreciated it because it was something nobody was doing back then. I’ve always wanted to create something that belongs to me, something that is all of me! So I started a little series based on a small town Indian kid called “Tales of Chikooo”. I wrote stories inspired by my childhood and I knew people would love them. In the midst of all the chaos in the world, I wanted people to find a happy place. I think that’s what connected my viewers to my work.

2. How difficult was it to decide to become an illustrator/animator on instagram? Have you ever had doubts?

It was one of the most nerve-wracking decisions I have ever had to make. I am a mechanical engineer with a major in supply chain management and have never pursued a relevant arts degree. Before working as an illustrator/animator, I worked as a commercial in a cruise line. Art has always been my hobby.

One day, while mindlessly browsing YouTube, I found a funny animation video from a YouTuber who had NEVER studied animation. I was hooked and inspired to my heart. I spent 3 months researching animation and how I can learn to create them. I failed so many times, then I gave up chasing that dream for almost 5 months. I decided to take it up again, with a fresh mind and I never stopped! Finding my passion was pure luck!

My first animated video didn’t do very well on my profile, but I didn’t give up. I then created ‘Turture’ and this video put me on the map. As my page continued to grow and people started contacting me for work opportunities, I decided to do social media on my own and continue working as a sales representative. After almost going crazy trying to juggle two career choices, I finally decided to stick with one. The choice was then easy. It was work against passion and passion is what I chose.

3. What sets you apart from your peers and other illustrators on social media?

I’ve been following all illustrators on Instagram for 8 years now and if I make art here, I owe it to them. So many inspiring artists who are far superior to my work. Each artist has their own way of creating magic. People call it “artistic style”. The art style is something that resonates most with your personality and it’s something that makes my work different from other designers. People seem to like big googly eyes, haha. When I design a character for a video, I make pointers to what kind of impact I want that character to have on the audience. For example, I designed the character of the Indian mom, I added a bunch of coriander and a rolling pin in her apron pocket. It’s those fun, quirky little details that people really appreciate about my work.

4. What challenges did you face when you started?

I am a self-taught artist and this is one of my biggest challenges. I’m exploring new ways of doing things and learning myself at the same time. This approach is time-consuming, exhausting, and if you can’t find a quick fix to your problem, it can also be daunting at times. One good thing about this painstaking process is that it is so rewarding. When you learn as you go and finally get the result you envisioned, you feel much more confident in yourself and what you are doing. It doesn’t mean you have to choose this way to work towards your goal. In retrospect, I probably should have listened to my instincts and pursued my studies in the arts.

5. What do you think are the career prospects for someone who wants to follow in your footsteps and become a social media illustrator?

Illustrator, arts and animation is such a dynamic career choice. If you’re one of them, you can literally work with any brand that comes your way. You can also design your own merchandise, create content assets for brands, illustrate books, design packaging, logos, apparel and how can we forget NFT! The possibilities are limitless. Every project and brand collaboration I receive is done through my social networks. So yes, if someone wants to be an illustrator or an animator, social media is going to be the face of your brand! If you create something unique and authentic, you are sure to get noticed.

6. What’s the best part of being a content creator?

I do what I love and people love it. Every time I read comments and DM people who like my job, it encourages me to work harder. Growing up, you have your parents, siblings, and best friends who are constantly supporting you. These are your cheerleaders. Now I can proudly say that I have 600k cheerleaders! Isn’t that damn amazing?

Well, to sum it up, with more 600k + subscribers on instagram, Christina creates amazing and relevant content about things we come across on a daily basis and it’s truly moving. On that note, we hope you’ll take it right now if you haven’t already.

Also, follow @missmalinitrending to get more information about your prefer influencers and creators.

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